We partner with you to build the path to success.
Then when we work with you side-by-side to make it happen.
What we do
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Marketing
Leadership
We help you elevate your marketing, working with your team to build world-class marketing programs optimized for intention, not attention.
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Strategy and Pathfinding
We identify opportunities and help you build the path forward. We bring extensive experience in growing businesses and creating winning teams.
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Operational Excellence
When growth outpaces operations, we help you become current and build systems that scale. Together, we can implement systems and AI that are accelerants, not obstacles.
We help you turn your ambition into action. Guided by experience, we can strengthen your business, help you persue new opportunities, and work along side you to help you execute.
Questions? Contact us for a no-obligation discussion about your objectives.
About Motive Strategic
Motive is a multidisciplinary consulting agency devoted to helping companies get better, stronger and faster. Motive is lead by Jeremy Stobo.
Jeremy Stobo
PRESIDENT, MOTIVE STRATEGIC
Hello, and thanks for coming by!
Motive is my consultancy studio where I'm fortunate enough to work with great people and amazing businesses. We help companies of all sizes, mostly businesses at an growth inflection point, who need temporary senior level help to guide them through into the next phase of their business.
I’ve led marketing, operations, and strategic planning across a variety of sectors including defense, distribution, and e-commerce. After 7 years at the Vice President level, I founded Motive Strategic to help companies bring about positive change within their organization and help them find new avenues of success.
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17 years leading marketing, strategy, and operations in high-growth environments
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Led strategic planning across multiple companies, including post-acquisition integrations
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Built and scaled brands from startup to IPO, including digital infrastructure and automation
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Extensive experience in defense sector distribution, product-focused business, digital marketing and e-commerce
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Proven success in CRM architecture, business intelligence, and enterprise systems design
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Trusted partner to founders and leadership teams navigating complexity and change
Ready to start building? It all starts with a conversation.
How we build smarter marketing
Our process is centred around commercial thinking and setting up a foundation of strategy
Understanding your challenges and objectives.
We begin by immersing ourselves in your business to understand your goals, challenges, and market position. We run workshops and audits to help you articulate objectives and find the real issues behind performance gaps. From there, we analyze how your marketing performs: who it reaches, where it connects, where it falls short, and what opportunities exist.
Marketing strategy and roadmapping
From there, we identify where you should focus and why. This includes refining your market positioning, clarifying your unique value proposition, understanding your audience and what motivates them, and then developing a strategy that sets a defined strategic direction.
Alignment and integration
We don’t treat the strategy in isolation. We help you align your marketing strategy with your wider business and sales objectives, ensuring your internal teams and external activity are all working toward the same goals.
Execution and followthrough
When execution begins, we stay involved. We collaborate with your team to clear roadblocks, guide decisions, and maintain momentum. Our focus is accountability; ensuring the work produces measurable results.
The road to success starts with a clear plan.
Let's talk about how we can accelerate your business and reach new goals.
Our services
Proven experience helping companies move past plateaus and achieve measurable growth.
Go further, together.
One of the biggest drivers of underperformance is misalignment at the leadership level. When objectives aren't clearly defined, or the target keeps shifting, effort gets diluted and progress stalls. We help leadership teams define where they’re going and how to get there.
Together, we can:
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Facilitate strategic planning sessions with leadership
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Align vision, priorities, and resourcing across the organization
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Identify opportunities, constraints, and growth levers
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Define success metrics and build performance frameworks
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Translate high-level goals into tactical, cross-functional execution
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Build durable plans that drive accountability and momentum
Why Motive Strategic?
Because companies don't scale on ambition alone.
One motive, one direction
We solve for one of the biggest drivers of underperformance: misalignment at the leadership level. When success isn’t clearly defined—or the target keeps shifting—effort gets diluted and progress stalls. We help leadership teams align on where they’re going, why it matters, and how to get there—so the organization moves as one.
An objective perspective on your business
When you’re deep in day-to-day operations, it’s easy to miss critical issues or opportunities. We provide a fresh, impartial view of your business, identifying blind spots, uncovering hidden potential, and challenging assumptions to make sure your strategy is built on a full and accurate picture.
Senior leadership without adding headcount
We bring years of experience without the cost and commitment of a full time executive. We step in as a strategic partner, bringing the experience, perspective, and leadership skills needed to guide your business through growth, transformation, and operational challenges. You get the benefits of executive-level thinking, focused entirely on your objectives, for as long as you need it.
With you from strategy to execution
A plan without action is just an idea. We not only develop a tailored strategy for your business but also work alongside you to bring it to life. From guiding key initiatives to solving challenges as they arise, we ensure that strategy turns into measurable results.
Let's talk.
Let's get to work moving your company forward. Contact us to learn how we can help your organization.